How the site earns, in plain language.

What an affiliate link is

A partner link on this site is a normal URL to an operator’s official site with a tracking parameter appended so the operator knows the visit came from us. If you sign up and become a player, the operator pays us a commission. If you don’t, nothing happens. There is never any extra cost to you either way — the price of what the operator offers is the same whether you arrive through us, a search engine, or by typing the address in yourself.

How to spot a partner link

Every partner link on the site carries an Ad · 18+ · T&Cs apply tag near it, uses rel=“sponsored” in the HTML, and opens in a new tab. The card CTA is the obvious example. Where an operator name appears in body text without that treatment, it’s a normal reference — no commercial link.

Does affiliate money influence the writing?

The order of operators, the choice of who gets a card and who doesn’t, and the wording of every review are editorial decisions made by the editor and not visible to the commercial side of the site. Several UK operators offering higher commissions than any brand featured here are absent because they didn’t meet the editorial bar. That’s a fact, not a mission statement.

What the disclosure does not cover

Once you leave Player List Roomand land on an operator’s site, you’re governed entirely by that operator’s terms and conditions, welcome-offer rules, KYC checks and privacy policy. Nothing on this page overrides or waives any of that. Read the operator’s T&Cs before signing up.

Regulatory framing

Affiliate marketing for UK gambling is subject to the UK Gambling Commission’s Licence Conditions and Codes of Practice (LCCP) via the operators we work with, and to the ASA / CAP Code as advertising. We’re happy to hear about any content on the site that a reasonable reader would consider non-compliant, and to fix it fast.

Last updated · 6 July 2026